Linda Bernardi explains how the introduction of so-called 'smart' objects – from phones and cars to kettles and domestic central heating systems – might seem like just another step towards a more convenient lifestyle but is in fact a paradigm shift.

30 November 2017

Speakers

Linda Bernardi, Executive Vice President, Chief Product and Strategy Officer, Element AI; Chief Innovation Officer, Internet of Things & Cloud, IBM (2013-16); Author, The Inversion Factor: How to Thrive in the IoT Economy

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The phrase the 'Internet of Things’ (IoT) has become synonymous with the next stage of humankind’s economic advancement. But what exactly is the IoT and why might it be so important?

Linda Bernardi explains how the introduction of so-called 'smart' objects – from phones and cars to kettles and domestic central heating systems – might seem like just another step towards an ever more convenient lifestyle but is in fact a paradigm shift in the way businesses must think about consumer needs.

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